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It’s an unfortunate truth that there are many people out there who use social media as their personal place to vent about their issues with a company’s services and products. They see the Internet as their own sounding board and often use the platform as a way to launch a full-fledged attack on a company.

This type of attack can happen no matter...

Chances are good you’re not going to go on a diet with the goal of learning new marketing lessons, but you might be surprised by how much dieting really can teach you about what you’re doing right—and wrong—to advertise your business using search marketing.

How so? Read on for five important lessons that will help you no matter what business you’re...

Getting your company and products noticed can be tricky at best. You may use social media and blogging to help promote your business, however, video marketing might just push you to the next level.

Hearing about your products “from the horse’s mouth” is often what can convert a potential customer. Read more in this article to make video marketing...

Search engine optimization is something you need to know about if you want your website to have any kind of ranking at all. Today, nearly every business has a blog or website. As more people perform online searches from their mobile phones, tablets or iPhones, it is becoming increasingly important your website show up in the Internet search...

Ad networks are a good way to promote your online business. To ensure you understand the opportunities offered through ad networks, I will cover the three identified in the title and give you some pointers.

Ad networks let you put your ads where people will see them. When they click on the ad to check it out, you pay. This is called PPC (pay per...

Many online content providers overlook how important it is to ensure keyword phrases being used throughout an article are pertinent to the story’s content. Amateur writers often focus their attention on getting the needed keyword density into the story without concern for overall readability.

There is a fine art to working good quality keyword...