Search Engine Optimization

Search engine optimisation (SEO) can unlock the potential of your website and deliver sales, marketing leads, enquiries and impressive ROI.

What is SEO?
Search engine optimisation improves your website’s ranking in the search engines’ natural listings, thereby driving qualified, free traffic to your website.

The latest research shows that over 70% of users select a natural search engine listing over a sponsored result. Even when searching with intent to buy, 67% choose a natural search listing.

Our SEO programme includes:

  • keyword research & competitor analysis – a long-tail strategy that will expand the coverage of your business for industry-specific searches.
  • site-side optimisation – ensuring your site is thoroughly optimised for your keywords and creating keyword-rich content.
  • webmaster tools – we’ll create & submit HTML and XML sitemaps to Google, Yahoo! & MSN.
  • link building – promoting your website via blogs, directories and bookmark sites.
  • advanced SEO for flash and dynamic content sites.

Search engine optimisation is an essential part of your integrated online marketing mix. It delivers relevant traffic to your site and helps build brand credibility online.

Improving your search engine rankings
A commitment to SEO ensures the complete and proper indexing of the site by search engine robots as well as manage off-page factors to drive top natural search rankings for your website. We employ industry best practices that continually drive excellent marketing results and ROI.

Why an SEO specialist?
Expertise and results. We pride ourselves on unrivalled, first-class, one-to-one service and a commitment to:

  • meeting your needs regardless of company size
  • avoiding unethical SEO techniques that spam the web and often result in permanent bans from search engines
  • understanding your perspective – we’ve worked client side, we know your pain, so won’t leave you feeling like a small fish in a big pond

SEO and Flash
We employ advanced SEO techniques for optimising Flash, dynamic, and iframe-based content. These sites are difficult to optimize but it can be done. If you are in the early stages of building a web site, we would encourage you not to build it in flash or frames.

Getting started
Call us on 01753 850351 to discuss your needs with a specialist. Alternatively, click here to email us.